Licensed Professional Counselor Dara Wilson-Grant wanted to create a new logo and website for her career counseling company, Careers in Bloom.
Her company name inspired a certain floral tone, but she was also interested in a professional, clean look.
We spent time getting to know Dara’s design preferences, talking with her about colors, tone, style, and more. We presented her with multiple logo concepts and then helped her tweak her preferred concept into a final design.
The new logo not only looks great on the website we created for her, but it also adapts into a petal motif that she can use as a watermark (similar to how you see the petals arranged in her website footer and sidebar) and as a favicon and bullet point icon.